EDGE Insights

Businesses with the best insights win

EDGE Insights

Businesses with the best insights win

The foundation for a differentiated subscriber experience
begins with unleashing the power of Insights

Be a trusted leader in the communities you serve by applying insights into your network and subscribers to deliver differentiated services

that impact your business growth and profitability.

Partner with Calix to utilize the data already in your systems to uncover new opportunities, lower operational costs, and deliver on your brand promise.



Enhanced UX/UI streamlines and improves experience

Calix Marketing Cloud

Faster and easier than ever for marketers to segment, target and engage their subscribers based on their propensity to buy advanced services and new Suites, identify churn risk and target new subscribers.


Calix Support Cloud

Intuitive cockpit view with widgets makes it easier for Support teams to quickly identify subscriber issues. And the new workflows are designed to make it easier and more efficient to take the right actions quickly.



Simplified way to view and control every aspect of the connected home from running speed tests, setting up guest networks and parental controls, receiving automated security alerts, and more. 


With easy access to subscriber experience insights, marketers can:

  • Reduce churn by 8%
  • Increase ARPU by 20%
  • Drive ROI by 40%    

Empowering you customer care organization with the right intelligence at the right time, can:

  • Lower truck rolls by 46%
  • Improve First Call Resolution by 64%
  • Reduce support costs by 66%

Gain powerful insights with interactive dashboards

Maximize the efficiency of your support operations by tapping into the power of data analytics. Continuously discover opportunities to deliver the best subscriber experience and cut operating costs.


Learn how EDGE Insights have transformed business for your peers

Cumberland Connect completes end-to-end network integration 83 percent faster

The Tennessee cooperative selects the Intelligent Access EDGE soution to rapidly build its fiber network. They are securing a lasting, competitive advantage by delivering the ultimate subscriber experience with the industry-best speed and performance of the Wi-Fi 6 certified GigaSpire BLAST—part of the Calix Revenue EDGE solution.  

Jade Communications cuts integration time to one day, transforming subscriber go to market speed and strategy

Rural Colorado service provider is deploying the GigaSpire BLAST u6 as the centerpiece of its subscriber experience, turning new systems up in hours. The southern Colorado CSP has transitioned away from a WISP model and is now delivering the ultimate subscriber experience over a best in class Calix fiber network. 

WCTEL grows ARPU, reinvests in member satisfaction, and elevates the ultimate Wi-Fi 6 experience

Rural telephone cooperative, West Carolina Tel, leverages Calix Marketing Cloud to optimize upgrades and increase satisfaction while expanding Wi-Fi offerings with the GigaSpire® BLAST u6.


Pioneer amplifies the power of insights with its Experience Management Team

Kim Grellner, Vice President of Marketing, Sales & Service at Pioneer, and her team, underscore the endless benefits of exploring innovative ways to apply insights across the business.


BrightRidge leverages unprecedented visibility into subscriber experience

Stacy Evans, Chief Broadband Officer at BrightRidge, explains how they are leveraging unprecedented visibility into subscriber experience to better serve their 78,000 subscribers.


ALLO Communications shares its secret to growing rapidly in a competitive market

Brad Moline, President at ALLO, and his team share how they are keeping their brand promise of being exceptional and hassle-free by investing in proactive customer care.


How can we help with your FCC Performance Testing?


Calix GigaSpire BLAST systems, and GigaCenters, together with Calix Support Cloud, offer service providers a simple and cost-effective solution for performance testing. 

No additional equipment. No truck rolls. No third-party involvement.​



Calix Support Cloud eliminates the complexities of setting up the tests, collecting, and reporting the results, especially if you are required to meet regulatory compliance.


Get the expertise and guidance you need to implement the right solution with Calix Broadband Performance Testing Service.


You define success. We get you there.

Customer Success Services for Calix Cloud

Calix Customer Success Services are designed to maximize the value of your Cloud investments faster, with a customized success plan aligned to your business objectives.


Meet "the Millers"

Learn how their service provider used Calix Cloud to solve their smart home problems. 


It's all about Anthony

Your subscribers deserve a sensational broadband experience, yet most broadband complaints are predictable and avoidable. How can your marketing team stay ahead of subscriber frustrations and eliminate churn?


Bad Timing

The difference between a run-of-the-mill broadband experience and a sensational one is a matter of timing. Can your support teams remotely identify and resolve Wi-Fi challenges before they become issues?


Learn more about the Revenue EDGE

EDGE Systems

EDGE Enablement

EDGE Services

EDGE Suites

Deliver an exceptional experience to each individual subscriber